Page Design and UX

Landing Pages

Learn to align one audience, offer and conversion action and reduce competing choices in this beginner-friendly website development lesson.

Learning outcomes

Work on a practice copy, keep filenames lowercase and hyphenated, and create a backup before changing a live website.

Open the relevant project page, file or WordPress screen and confirm you are working on a safe practice copy.
Write a focused landing-page outline.
Inspect the result using browser tools or WordPress Preview; do not publish yet.
Check keyboard use, mobile layout, content accuracy, links, images and privacy where applicable.
Confirm that you can reduce competing choices, then save a clearly named version or backup.

Ian's practical tip: Preview first, test at desktop and mobile sizes, and keep a recoverable copy before publishing.

Write a focused landing-page outline. The expected result is to reduce competing choices.

I worked on the intended practice copy. I completed and previewed the activity. I checked mobile layout, accessibility, links and the saved result.