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facebook-30-day-content-calendar

πŸ“… Facebook 30-Day Content Calendar

A practical 30-day posting plan for launching and growing a Facebook Page, promoting ITIAN Knowledge Hub, sharing tutorials, building trust, and encouraging website visits.

Calendar Objective

This 30-day content calendar gives you a ready-to-follow Facebook posting plan. Use it for a new Page launch, website launch, booklet campaign, photography promotion, or academy rollout.

ITIAN Tip:
You do not need to post every item perfectly. The goal is consistency, usefulness, and steady improvement.
Before You Start:
Test your website links, check your Facebook Page profile picture and cover photo, and prepare at least 5 good images before beginning the calendar.

30-Day Calendar

Day 1

Website Launch Post

Announce that your website or Facebook Academy is live. Include the main link and ask for feedback.

Day 2

Behind-the-Scenes Story

Share why you created the website, Page, booklet, or academy. Keep it personal and honest.

Day 3

Helpful Tip Post

Post one simple Facebook, website, photography, or security tip for beginners.

Day 4

Photo Post

Share a strong image with a short story, location note, or lesson learned.

Day 5

Ask for Ideas

Ask followers what tutorials or guides they would like you to create next.

Day 6

Resource Highlight

Promote one page from your website, such as Facebook Academy, Downloads, or a tutorial.

Day 7

Weekly Review

Check reach, comments, clicks, and website visitors. Write down what worked best.

Day 8

Booklet or Product Post

Show your booklet, print, or product clearly. Include price, pickup, postage, or enquiry details.

Day 9

Short Tutorial Post

Explain one small task step by step. Link to the full tutorial if available.

Day 10

Facebook Story

Share a quick vertical image or update pointing people back to your latest post.

Day 11

Question Post

Ask a simple question that is easy to answer, such as β€œWhat Facebook topic confuses you most?”

Day 12

Local Connection Post

Share something connected to your local area, community, Hokianga, Northland, or your audience.

Day 13

Security Reminder

Post a short warning about phishing, fake Meta messages, passwords, or two-factor authentication.

Day 14

Weekly Review

Check Facebook Insights and Google Analytics or Site Kit. Compare clicks with website visits.

Day 15

Mid-Month Feature Post

Highlight one academy lesson, tutorial, booklet page, or website feature.

Day 16

Reel Idea

Create a short vertical Reel showing a website page, photo reveal, booklet preview, or quick tip.

Day 17

Customer or Visitor Help Post

Answer a common question people may ask about your website, booklet, or Facebook Page.

Day 18

Photography or Visual Story

Share an image and explain the story, place, light, or reason it matters.

Day 19

Download or Template Post

Promote a checklist, download, template, worksheet, or resource page.

Day 20

Group Sharing Day

Share one useful post to a relevant group only if allowed. Ask for feedback rather than pushing sales.

Day 21

Weekly Review

Review top post, weakest post, website clicks, Messenger enquiries, and improvement ideas.

Day 22

Messenger Reminder

Invite people to message you for booklet details, tutorial questions, pickup arrangements, or feedback.

Day 23

Before and After Post

Show a website improvement, photo edit, page update, design change, or learning progress.

Day 24

Advertising Test Plan

Choose one strong post and plan a small NZ$10–20 boost. Do not run it unless links and page are ready.

Day 25

Trust-Building Post

Explain your mission, why you are building the resource, or how you want to help people.

Day 26

Website Traffic Post

Give people a clear reason to visit one specific page on your website.

Day 27

FAQ Post

Answer one frequently asked question in a short, helpful post.

Day 28

Monthly Results Review

Review Facebook Insights, Google Analytics, followers, comments, clicks, messages, and sales enquiries.

Day 29

Thank-You Post

Thank people for visiting, commenting, sharing, buying, or giving feedback.

Day 30

Next-Month Plan

Announce what is coming next and ask what people would like to see added.

Weekly Content Mix

  • 1 helpful tip β€” builds trust.
  • 1 visual or photography post β€” attracts attention.
  • 1 website link post β€” drives traffic.
  • 1 question or feedback post β€” creates engagement.
  • 1 Story or Reel β€” keeps the Page active.

Suggested Weekly Review Questions

  • Which post had the best reach?
  • Which post had the most comments?
  • Which post sent visitors to the website?
  • Which post created Messenger enquiries?
  • Which image worked best?
  • What should be repeated?
  • What should be improved?

Best Posts to Consider Boosting

  • Website launch post.
  • Facebook Academy post.
  • Booklet availability post.
  • Strong photography story post.
  • Download or template post.
  • Post that already has natural comments or shares.
Advertising Reminder:
Boost only posts that are already strong, clear, and linked to a working destination page. Start small and measure results.

Lesson Summary

This 30-day calendar gives you a complete month of practical Facebook content. It balances tutorials, photography, website links, engagement, security, product promotion, Stories, Reels, and weekly analytics review.

Calendar Completion Checklist:
☐ I prepared my launch images.
☐ I tested my website links.
☐ I followed the 30-day plan.
☐ I reviewed results weekly.
☐ I identified my best content types.
☐ I planned next month’s improvements.