SEO and Performance

Topics and Search Intent

Learn to write for real audience questions and choose a focused page topic in this beginner-friendly website development lesson.

Learning outcomes

Work on a practice copy, keep filenames lowercase and hyphenated, and create a backup before changing a live website.

Open the relevant project page, file or WordPress screen and confirm you are working on a safe practice copy.
Group sample searches by intent.
Inspect the result using browser tools or WordPress Preview; do not publish yet.
Check keyboard use, mobile layout, content accuracy, links, images and privacy where applicable.
Confirm that you can choose a focused page topic, then save a clearly named version or backup.

Ian's practical tip: Preview first, test at desktop and mobile sizes, and keep a recoverable copy before publishing.

Group sample searches by intent. The expected result is to choose a focused page topic.

I worked on the intended practice copy. I completed and previewed the activity. I checked mobile layout, accessibility, links and the saved result.